WorldStar Goes to Bespoke SuperLock®

A bespoke version of the SuperLock® pot used for sliced salami has been honoured with a WorldStar 2015.

The SuperLock pot in a bespoke version has now received a WorldStar from the World Packaging Organisation. The user-friendly and elegant pack has been developed in cooperation with Grilstad, a Norwegian producer of sliced salami.

The pot is used upside down, and thereby turning the lid into a practical serving plate that can go directly from the fridge to the table.

Distinctive on shelf and at home

Terje Sørnes, Development Manager at Grilstad is excited about the WorldStar award and says:

“The prize is a major acclaim for our work and we are very pleased to receive it. Together with RPC Superfos we have been able to successfully market our sliced salami in an injection moulded rigid plastic pot. Out-of-the-box-thinking combined with high product quality and flawless project execution can lead to great results – and I think a WorldStar is one of them.”                                            …/
Roy Engdal, Area Sales Manager at RPC Superfos Region Nordic is also pleased with the international acknowledgement. He says:

“In close cooperation with Grilstad we have demonstrated that sliced salami does not have to come in a standard tear-open pack. This packaging solution is something out of the ordinary and we are very happy about the award.”

Oxygen barrier protection

The bespoke SuperLock pack distinctively presents the salami products on shelf, has oxygen barrier protection and offers plenty of end-user convenience, not least through the twist-off screw-on lid that makes a reassuring click-sound in connection with re-closure.

Multi award-winning

The bespoke version of the SuperLock pack has previously received a ScanStar in the Nordic packaging competition and an Award for Design Excellence 2014 from the Norwegian Design Council. Also the original SuperLock pot has received several official signs of recognition, including a WorldStar.


ENDS


SALES/READER ENQUIRES:                    
RPC Superfos a/s
Spotorno Allé 8
2630 Taastrup
Denmark
Tel: +45 5911 1110
Fax: +45 5911 1180
E-Mail: [email protected]
www.rpc-superfos.com


EDITORIAL ENQUIRIES:           
Bob Bushby / John Atkin                   
Nielsen McAllister Public Relations Limited           
Tel: +44 (0) 1332 293939           
Fax: +44 (0) 1332 382202           
E-Mail: [email protected]